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FitLife Brands, Inc.

FitLife Brands, Inc.

food
Omaha, NE · FTLF · Public
FitLife Brands reported Q1 2026 revenue of $25.3M (up 59%) driven by the August 2025 Irwin Naturals acquisition, though profitability declined due to lower Irwin margins and acquisition costs. The company is pursuing aggressive marketing partnerships, including a Joey Chestnut campaign for Dr. Tobias, while facing headwinds from softening consumer demand for wellness products in 2026.

FitLife Brands, Inc. supplies dietary supplements to health-conscious individuals across the United States and globally. Their extensive product line caters to various needs, encompassing weight management, overall well-being, and athletic performance. This includes specialized formulations designed for professional muscle development, performance-enhancing supplements for fitness enthusiasts, and offerings for men's health, alongside general diet, health, sports nutrition items, energy boosters, and meal replacement options. The company markets its diverse portfolio under well-known brand names such as NDS Nutrition, PMD Sports, SirenLabs, CoreActive, Metis Nutrition, iSatori, BioGenetic Laboratories, and Energize. These products are distributed through a multi-channel approach, including company-franchised stores, a variety of retail outlets (specialty and mass market), and e-commerce platforms. Established in 2005, the company was previously known as Bond Laboratories, Inc., adopting the FitLife Brands, Inc. name in September 2013, and maintains its headquarters in Omaha, Nebraska.

Employees
39
Mfg Plants
2
All Facilities
7
Activity
6/10
Type
Public

Plant Locations (7 mapped)

FTLF Stock Price

Manufacturing Plants (2)

Mimi's Rock Corp (Maritime Naturals)
Nova Scotia, CA-NS
Maritime Naturals brand operations in Nova Scotia, Canada; natural skincare/beauty supplements. Products made by third-party contract manufacturers and shipped direct.
Mimi's Rock Corp (All Natural Advice)
Ontario, CA-ON
All Natural Advice brand operations in Ontario, Canada; natural beauty and wellness products. Asset-light model using Canadian contract manufacturers registered under Health Canada.

Other Facilities (5)

MusclePharm Brand Office (Burbank)
Burbank, CA · hq
Legacy MusclePharm headquarters; acquired by FitLife in Oct 2023 via bankruptcy asset purchase for $18.5M. Brand/marketing operations.
Irwin Naturals HQ (Culver City)
Culver City, CA · hq
Corporate headquarters for Irwin Naturals brand; acquired by FitLife in Aug 2025 for $42.5M. Soft-gel supplement brand office; no owned production.
Irwin Naturals Brand Office (Los Angeles)
Los Angeles, CA · hq
Irwin Naturals operational/brand office in Silicon Beach area; leading producer of soft-gel-based herbal supplement formulas sold in 100,000+ retail doors.
FitLife Brands HQ & Warehouse
Omaha, NE · hq
Principal executive offices with ~6,179 sq ft of on-site warehouse space; HQ for all US brands. Company uses third-party contract manufacturers — no owned production plant.
iSatori Brand Office (Golden)
Golden, CO · r&d
iSatori subsidiary office (~4,732 sq ft); brand management, product development for sports nutrition lines. Not a manufacturing facility.