L'Oréal USA
Personal Care New York, NY · Private
L'Oréal USA remains the dominant US beauty player with $11B+ in annual sales across four manufacturing plants and strong brand portfolio. Recent activity focuses on corporate social responsibility initiatives, leadership appointments, and legal settlements rather than operational expansion.
L'Oréal USA is the US subsidiary of L'Oréal SA and the world's largest beauty company's biggest national operation, generating over $11 billion in annual sales across cosmetics, skincare, haircare, and fragrance. It operates four US manufacturing plants producing Maybelline, Garnier, SkinCeuticals, L'Oréal Paris, and other brand products.
Employees
13,000
Mfg Plants
4
All Facilities
9
Activity
5/10
Type
Private
Plant Locations (9 mapped)
0
Recent News
Hair Relaxer Lawsuit | Cash Settlements & Lawyers (June 2026) - Sokolove Law
Google News · 6/18/2026
L’Oréal USA’s CEO on Brand, Beauty and Leadership - WWD
Google News · 5/26/2026
NAACP Partners with L’Oréal USA to Launch Third Edition of its Inclusive Beauty Fund - NAACP
Google News · 3/23/2026
L’Oréal USA Launches Third Edition of its Inclusive Beauty Fund, Calls for Applications - L'Oréal
Google News · 3/23/2026
Nora Wolfe Appointed SVP and US Head of Media - L'Oréal
Google News · 3/20/2026
L’Oréal USA announces key appointments across its professional brands - Premium Beauty News
Google News · 11/27/2025
Meet the 2025 L’Oréal USA For Women in Science Awardees - vox.com
Google News · 11/13/2025
L’Oréal Funds Research and Mentoring Award for Five Women Scientists - American Association for the Advancement of Science (AAAS)
Google News · 11/12/2025
Manufacturing Plants (4)
L'Oréal USA North Little Rock Manufacturing Plant (Maybelline)
North Little Rock, AR
Flagship worldwide makeup manufacturing facility; produces mascara and liquid makeup for Maybelline and other brands; celebrating 50 years in 2025
L'Oréal USA Florence Manufacturing Plant
Florence, KY
Major haircare production facility manufacturing L'Oréal and Garnier hair care and styling products
L'Oréal USA Piscataway Manufacturing Plant (SkinCeuticals)
Piscataway, NJ
Premium skincare manufacturing facility; produces SkinCeuticals products
L'Oréal USA Franklin/Somerset Manufacturing Plant
Somerset, NJ
Opened 1986; produces lipstick, liquid make-up, and skincare; often referred to as the Franklin manufacturing site
Other Facilities (5)
L'Oréal USA SalonCentric Distribution Center (Tejon Ranch)
Arvin, CA · distribution
240,000 SF distribution center at Tejon Ranch Commerce Center; serves SalonCentric professional salon distribution operations in western US
L'Oréal USA Walton Distribution Center
Walton, KY · distribution
Largest US-based distribution center; distributes Garnier and L'Oréal Paris hair care and styling products domestically and internationally; fully automated facility
L'Oréal USA Monmouth Junction Distribution Center
Monmouth Junction, NJ · distribution
US fulfillment and distribution warehouse for multiple L'Oréal brand product lines
L'Oréal USA Corporate Headquarters (Hudson Yards)
New York, NY · hq
US corporate headquarters occupying 10 floors; ~1,300 employees at this location
L'Oréal North America Research & Innovation Center
Clark, NJ · r&d
$160M, 250,000 SF facility opened February 2025; largest R&I center outside France; 600+ scientists, engineers, and researchers